COMMERCIAL MANAGEMENT
Market studies, International Fairs, Employee Training.
In today’s age it is fundamental to have a global vision of the market while adapting your company’s resources assisted by our expertise to achieve your desired results.
Market Studies
- Current Economic and Social Affairs of the World Analysis
- Identify new, emerging, and potential markets
- The specific context of the particular industry in which your company operates
- Statistical Information (o Data) of the market (Supply: Countries with high production and exportation vs. Demand: Countries where the market is actually located
- Argentina’s influence on given markets (does it shape prices?)
- What is the competition that already competes with your products?
- Evaluation of the competition
- To get ahead of the newest trends and demands of your consumers
International Fairs, Expos, and Conferences
- Selection of the fairs and conferences that you should attend
- International, Regional, or Specialised fairs designed to assist you in breaking into a specific market
- Previous training including a business trip to optimize results
- Financing to meet the costs (loans, grants, etc.)
- Post-trip follow up to the established contacts
- Budget the actual cost of the trip
Human Resources
- Recruitment of suitable fits for employment
- Delegate particular responsibilities and tasks
- Recommended training to ensure efficient team management
- Appropriate compensation and motivation to reduce levels of rotation in the given position
Team Work within your Company
- Establish ways to coordinate working as a team with the different departments of your company
- Awareness and knowledge of foreign trade from the employees who are not directly linked to that department
- Standard of Operations and Procedures for the production to be exported
- Meet packaging needs (labels, packaging, storage according to the codes and regulations of each country, etc.)
- Determine procedures for handling quality-assurance complaints from international clients
- Develop the tracking process of your company
Industry Marketing
- Product design. Is it feasible to use the same design and marketing that we use for the local market?
- Branding and Market Communication
- Launching new products
- Is it worth it to invest in advertising in the international market?
- Participation at conferences to obtain awards: quality, innovation, entrepreneurship, etc.
